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Email
Us!
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2052 West Virginia Ave., NE
Washington, DC 20002
Tel: (202) 635-3300
Toll Free: (877) CNC-5050
Fax: (202) 635-0300
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CNC - North
330 Water Street
Newport, DE 19804
Tel: (302) 999-9434
Fax: (302) 999-9435
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CNC - Newport News Depot
801 J. Clyde Morris Blvd.
Newport News, VA 23602
Tel: (877) CNC-5050
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CNC - Virginia Beach Depot
617 Baker Road
Virginia Beach, VA 23462
Tel: (877) CNC-5050
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CNC - Richmond Depot
5202 West Broad Street
Richmond, VA 23230
Tel: (877) CNC-5050
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Fas Mart Launch is a Success
The March 18 launch of the Fas Mart chain was executed successfully, as the $300 Million, 178 store chain headquartered in Richmond, VA re-entered the magazine retailing world after an absence of over one year.
CNC worked in close concert with Fas Mart Category Manager David Arensdorf, and Fas Mart's management team, to execute a complicated launch with relative ease.
''What made Fas Mart's launch more complicated, of course, was that this was not about simply turning on service,'' said Lonnie Crittenden, CNC's VP/Marketing. ''This was a complete A to Z effort. We started by working with Fas Mart to develop an authorized list, design a fixture, get the fixtures built, shipped, then assembled. We created a plan-o-gram, labeled each fixture, then delivered to each store ahead of launch.''
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